Form whichever angle you look at it, teaching sports to children is a societal good. Most sports involve exercise to some degree and children learning about the benefits of health & fitness can yield no negative effects - especially at a time when all we hear is how obese, unhealthy and computer-game-focussed we are all becoming! Additional benefits of understanding about teamwork & sportsmanship are equally important and are attributes that will stand every child in good stead for the rest of their lives whatever they do.

Back in the day Mum or Dad was the best coach, teaching children to swing Grandpa’s old golf club or skip or kick a ball out of hand or do a cartwheel but today most parents are busy 24:7 and it is commonly accepted as “essential” that any sports training be delivered by a coach with national governing body qualifications, lest the lawyers spot a loophole to exploit!

We love it. And we want to see as many children in sport as possible. And we want a happier and healthier nation and a health care system that focuses on prevention rather than cure. But we know that we need to do it safely and properly and so our MO at SportSkool is somewhere in between. Unfortunately this does mean we have to charge!

To reflect our motivations and our passions, SportSkool Kids Ltd is a Social Enterprise. Social Enterprises are businesses that are trying to make a difference. As such, SportSkool Kids Ltd conducts its business and attempt to make profits in the open market like a normal company but then reinvests profits back into the business and the local community. And so when SportSkool Kids Ltd profits, society profits.

I chose to work with SportSkool to implement the Healthy and Active Lifestyle Programme in the Primary Schools because I feel they have a good philosophy and a sound understanding of children and sport.

Lindsay Broomfield
Author of Primary School Guide to Gymnastics

SportSkool is a Social Enterprise ...

We have written a charter for SportSkool Kids Ltd that shows how we manage our business, financial, fiscal & personnel affairs and how we view our corporate responsibility. This can be viewed below:

- Profits made by SportSkool Kids Ltd are divided up as follows:

• 10% of profits will be donated to local charities and local charitable causes
• 10% of profits will be given to employees of SportSkool Kids Ltd as bonuses in recognition of their hard work and loyalty
• 80% of profits will be re-invested into the business.

- The Directors of SportSkool Kids Ltd will receive zero remuneration until 31-Dec-2016 (at the earliest)

- SportSkool Kids Ltd will pay its annual tax bill in full and on time

- Employees of SportSkool Kids Ltd will receive an hourly rate significantly in excess of the UK living wage

- Employees of SportSkool Kids Ltd will be treated fairly and with respect.

Team SportSkool

The example of the Obstacle Course is a great way to introduce you to the SportSkool team.

Phil Purdie 
Phil’s the guy that can’t sit still and so when he hangs out with young sons and their friends, he’s the Dad setting up an obstacle course to get the kids up and running/ climbing/ jumping

Steve Purdie 
If Phil is the guy setting up the obstacle course, his elder brother Steve is the guy walking behind ensuring that every individual feature is secure and properly positioned in order to avoid any accidents.

Liz Green
With Phil setting up and Steve checking the safety of the course, Liz is communicating all the details of the course to the parents of other children and making sure they turn up on time and in the right place.